About Nintendo Love Affair

Nintendo Love Affair began with a simple, shared passion in a South London flat: a deep, unshakeable love for the worlds Nintendo creates.

Our Mission: More Than Just News

We aim to celebrate and critically analyse Nintendo’s legacy, from the NES and Game Boy to the Switch, fostering a community for UK fans who remember the thrill of blowing into a cartridge. For us, it’s about the history, the craftsmanship, and the shared memories.

Why Retro Gaming Matters

Retro gaming isn’t just nostalgia; it’s our cultural foundation. Understanding the design triumphs of the NES era or the portable revolution sparked by the Game Boy helps us appreciate today’s masterpieces. We explore how these classics shaped the industry and why they still captivate us.

Building a Community

We’re building a hub for UK Nintendo enthusiasts. Whether you’re debating the merits of a CeX haul or sharing your latest SNES find, this is your space. Our comment sections and social channels are for everyone from seasoned collectors to those rediscovering their childhood favourites.

Our Editorial Focus: Informed & Opinionated

We provide thoughtful reviews of classic and modern titles, deep dives into retro culture, and news analysis you won’t find elsewhere, always written through a distinctly British lens.

Reviews You Can Trust

Our reviews balance historical context with modern sensibilities. We’ll tell you if that beloved N64 classic still holds up, or if the latest Switch indie is worth your hard-earned quid. Our goal is to help you make informed decisions, whether you’re buying new or hunting retro.

Culture & Commentary

Beyond the games, we dive into the culture surrounding them. This includes:

  • The lasting impact of UK-developed classics from studios like Rare.
  • Spotlights on the vibrant UK retro gaming scene and events.
  • Analysis of how Nintendo’s business moves affect us, the players.

Our Team’s Approach: Conversational Experts

We write as ‘we’ because we’re a collective of lifelong UK gamers, debating everything from Rare’s golden era on the N64 to the best indie titles on the eShop over a proper brew.

The Voice of the Fan

Our editorial team writes from the perspective of the player. We get excited about new announcements, we’re critical of missteps, and we’re always eager to share that hidden gem. Our tone is conversational, like a chat with a fellow fan.

Knowledge Earned Through Play

Our expertise comes from decades of hands-on experience. We’ve battled through Water Temple without a guide, hunted for secrets in Donkey Kong Country, and mastered timing on a CRT. This lived-in knowledge informs every article we publish.

Ultimately, we write for everyone who still feels that jolt of excitement when they see the Triforce or hear a Koji Kondo melody.

FAQ

Is Nintendo Love Affair only about retro games?

Not at all! While our heart beats strongly for retro, we cover the full spectrum of Nintendo’s world. We analyse modern Switch hits, indie darlings on the eShop, and how today’s news connects to gaming’s rich history.

Do you sell games or consoles?

No, we are purely an editorial blog. We don’t sell physical products. However, we often provide buying guides and tips on where to find the best deals, referencing high-street staples like CeX for your retro hunts.

Can I contribute to Nintendo Love Affair?

Our core editorial team is currently closed, but we’re always open to hearing from passionate writers with unique ideas. Feel free to contact us with a pitch, especially if it has a strong UK retro angle.

How often do you publish new content?

We aim to publish several times a week. This includes news analysis, in-depth reviews, and longer-form features on retro culture. We believe in quality over quantity, ensuring every article is worth your time.